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Safety Processes

Our Customer Success team helps agencies turn crash data into actionable insights. The processes below show how they’re making their communities safer.

Driving Public Awareness

This document provides an overview of how various transportation agencies are using AASHTOWare Safety to help increase roadway safety awareness in their communities.

Implementation Effort

  • Requires minimal effort
  • Timeline between 2-3 weeks*

* Assuming an agency has an existing, configured AASHTOWare Safety instance and all required data

Required Data

  • Crash Data
  • Supplemental holiday period timelines

Focus Areas

  • Behavioral Enforcement
  • Safe Systems Approach
  • Public Partnerships

Process Overview

Agencies across the nation understand the value of increasing public awareness of roadway safety. Often these public outreach initiatives are focused around events or holiday periods, such as the Idaho Transportation Department’s “100 Deadliest Days”, representing the 100 days between Memorial and Labor day, which represents the highest crash period across the state. This data is utilized to drive public engagement and awareness across the state.

Often, these public outreach initiatives involve tracking and reporting on crash counts, or rates for a given period. Using AASHTOWare Safety, agencies can create custom time-period reporting filters to make reporting on, and tracking crash statistics easier.

(Georgia Department of Transportation’s Holiday Period filter, with the addition of Halloween, St. Patricks Day, and Juneteenth)

Georgia Department of Transportation utilizes the National Safety Council’s Holiday Periods to easily track trends in holiday-related crashes. This filter allows for reporting crash trends during holiday periods, which can be utilized to drive public awareness regarding roadway safety.

(The “Red River Rivalry” filter for the Oklahoma Department of Transportation, tracking crashes that occur on the days around the Red River Rivalry football game each year)

Not only can these filters be created to track traditional holidays, agency-specific filters can be created to track unique events or periods. For example, the Oklahoma Department of Transportation has created a “Red River Rivalry” filter, to help track crashes that occur during the Oklahoma v. Texas football game, known as the Red River Rivalry.

More information on this topic can be found below:

AASHTOWare Safety Trend Analytics

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